Resume

Denisa Kostolanyiova

I ‘m a brand marketer specilised in affiliate, content marketing & strategic partnerships building.


Work Experience

  • March, 2019 - Present

    Head of Affiliate & Content Marketing

    fromAtoB GmbH, Berlin, Germany

    At fromAtoB, I lead both the content and affiliate marketing initiatives. I manage the team of content creators, establish weekly goals, coordinate marketing campaigns with the rest of the marketing team, and align with product or project owners on priorities and sprints through the squat meeting.

    On the Affiliate sides, I open and manage our affiliate networks, forge relationships with the intermediaries as well as affiliate/business partners directly. At last, I handle the company’s PR activities in collaboration with our PR agencies, establishing the content calendar, and messaging.

  • January 2016 - January 2019

    Business Development Manager

    GetYourGuide GmbH, Berlin, Germany

    At GetYourGuide I established and lead a completely new segment of affiliate partners, Online Publishers. This segment has become the most profitable segment in the whole BD department within the next 1.5 years. I researched, contacted signed, and managed all my partners until needed expansion and segmentation of the BD department took place in 2017.

    Some of my partners included: Michelin Voyage, The Culture Trip, Petit Fute, Internet Brands, InYourPocket, and many multilingual travel blogs and websites. As part of my last year at GetYourGuide, I pitched key partnerships such as Aeroflot, TAP, SunWeb, RegioJet, HiHostels, Kiwi.com, Lonely Planet, TripWolf, Eurail and other key brands in the travel industry.

  • October 2015 - January 2016

    Assistant to the CEO

    Startup Safary, Berlin, Germany

    At Startup Safary, I directly assisted the CEO with the organization of the startup event in Berlin with volunteer management, ticketing, event supervision. Aside from the event management, I was in charge of bookkeeping together with the company’s accountant and organizing the agenda of the CEO. On the side, I was developing new markets to foster the event s franchise.

  • May 2014 - May 2015

    Account Manager

    BIME by Zendesk, Montpellier, France

    At BIME I was part of the international sales team selling SAAS Business Intelligence solution to an international audience over the phone. I was in charge of the complete sales cycle, as well as account management. I developed the CEE and Benelux market, and work on BI dashboarding with companies like Lenovo, Maspex, Tripda, and many marketing agencies in the regions.

  • November 2012 - May 2014

    Sales Coordinator

    TOLY Products, LLN, Belgium

    At TOLY I was managing the accounts of the GM for the Belgium office. TOLY is a large producer of plastic packaging for cosmetics and we handled the sales, quotations, and logistics of the product for accounts throughout Germany, Northern, and Eastern Europe as well as Russia. I handled the office management, samples supply, and lead the prospection of new accounts for Eastern Europe. Some of my accounts included: Rossmann, Gabriella Salvete, Dermacol, Rive Gauche, Natura Siberica.

Education

  • 2011 - 2012
    Master - International Business
    Maastricht University, Maastricht, NL
  • 2010 - 2011
    Bachelor - International Business
    Groupe Sup de Co La Rochelle, La Rochelle, FR
  • 2007 - 2011
    Bachelor - Marketing Management & Int. Sales
    VIA University Collage, Horsens, DK

Skills

  • Language

    • English
      100
    • French
      100
    • German
      30
    • Slovak (native)
      100
  • Tools

    • Google Cloud
      90
    • Microsoft Office
      85
    • Salesforce / HubSpot
      75
    • SEMRush
      50
    • Sketch/Figma
      50
    • Photoshop
      30
    • Wordpress
      75
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